I don’t need Social Media help!
We hear many people say “I don’t need help with my social media… I have someone that helps me, I have an in-house marketing person, I let my neighbor’s teenager set up my Facebook page…”. You get the idea. Everything thinks that they don’t need help and while there is some truth to this statement, we always believe that everyone can get better with their social media game!
We believe there are three levels of support that companies need:
In House Support - this is the highest level of support and likely means that a company has an existing marketing department, but needs someone one full-time to manage the social media accounts for the brand in tandem with the marketing department. We recommend using Linked In or Facebook for posting this kind of job. It is important to hire someone with healthy hunger for learning as social media changes on a weekly (sometimes daily…) basis and they will need to stay up to date!
Remote Management - this mid-level of support is for companies that do not want the expense of payroll and on-boarding of a full or even part-time employee. This person would work 5-10 hours remotely for the client with a monthly meeting (either in person or via video call) with the team to align with the goals for the upcoming month. This is where our team comes in to partner with you and manage your social media for you to allow you to focus on building and growing your business.
Periodic Consultation - if you have the time and ability to manage your business’ social media, we applaud you! Perhaps you feel that having someone manage it for you is out of reach or that you want to maintain control of it. You can receive periodic consultation (monthly, quarterly…) to help you with content ideas, photography, hashtag refreshing, or account maintenance.
So we ask you - which category do you find yourself in? How can we help you be successful in 2020?